::Introduction | Distribution is an issue for anyone in business and in Cumbria it's not an easy task for any scale of operation. The logistical control of products (especially food) within and outside the county can act as a constant drain on a company's revenue stream and can inhibit growth. Moreover, the choice of 'route to market' that you make can influence the level of customer satisfaction. At Distinctly Cumbrian we recognise the impact distribution costs can have on cash flow, profits and the general financial integrity of an enterprise. If your business is at the quality end of food-and-drink or craft production we may be able to help. We are currently engaged in a series of projects designed, for example, to reduce the number of 'food miles' accrued. In addition we can assist companies with the cost effectiveness of their distribution network, which can ultimately impact on their ability to expand. Not only does it make sound business sense to examine the criteria by which operations are controlled but also consumers are increasingly concerned that their food is produced and supplied in a sustainable manner. | | | What is it all about? | Our Distribution Development Officer and other staff within Distinctly Cumbrian work closely with each client to help the business to select a solution that is most appropriate for their current and future needs.
Free tailored advice covers:
- Information networking - Consolidation and shared user networks - Vehicle acquisition linked to environmentally friendly fuels, such as bio diesel and liquid petroleum gas (LPG). - Collaborative working with other producers.
| | - Computer aided assistance with route planning. | | | Also, through contact with our Distribution Development Officer, other initiatives run by Distinctly Cumbrian and C.R.E.A. can be explored and the support mechanisms available for ICT, marketing, production and business start up identified | | Do you qualify ? | 'Distinctly Cumbrian' products should be produced or processed with Cumbria, although materials, ingredients or components may be sourced from outside the county. 'Distinctly Cumbrian' products should be of high quality and differentiated from mainstream or commodity products. Differentiation can be achieved in a variety of ways including: - The manufacturing process.
- The materials used.
- The branding/packaging used.
- The focus on the regional Cumbrian identity.
Distinctly Cumbrian also works with organisations that create new markets or offer specific benefits to Cumbrian rural producers. Please contact us or visit the Cumbria Rural Enterprise Agency website for more information: www.crea.co.uk | |
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